Category: Marketing

Instead of spending so much money on ads, why not let other people market your product for free? This strategy is called affiliate marketing—a business model where your members promote your products. You pay them a commission after they make a sale, but you do not pay them directly for their marketing efforts. Today, you … Continue reading How to Start an Affiliate Program for e-Commerce Dropshipping Store

This is a hot debate. One camp says you must buy Instagram followers to make your Instagram page credible, and the other camp says it is a waste of money. My take? It is a waste of money. You see, followers are called so for a reason—they are following you because they believe in you. … Continue reading Should You Buy Fake Instagram Followers?

What if I tell you that you can increase your dropshipping sales by as much as 80%? As you progress in building your dropshipping business, you will later realize that marketing is one of the foundations of building your store. So, you do launch ads on Facebook Instagram and other platforms. They work. So why … Continue reading Do you need video ads for dropshipping?

If you are operating an e-commerce store, one of the best methods you can use to increase your sales is by using impulse purchases. Also called impulse buys, these are spur-of-the moment purchases in which the customer did not really think through it. I am sorry to burst your bubble, but this technique does not … Continue reading 6 Tips How to Increase Sales with Impulse Purchases

In one of my blogs posts, I showed several reasons why an eBook is necessary for your e-commerce business. A free eBook is still one of the most effective and attractive lead magnets—you give something free in exchange for a site visitor’s email address. Once you have an email list, you get to market your … Continue reading How to Create eBook on Sqribble Without Writing

You can never build a brand if you have no logo. Your logo is what people remember, and it is what makes an impact on your site visitor. It is the brand that people will eventually become proud of wearing or sharing. But how will you make a logo if you are not a graphic … Continue reading The 3 Best Online Logo Makers for Your Business

To many dropshippers, selling high-ticket products makes much more sense because it has a high profit margin. A lot of dropshipping gurus preach this. The logic is that it is easier to make money on a high-ticket product than low-ticket items. But is it the way to go if you are a beginner? I don’t … Continue reading 5 Reasons Why You Shouldn’t Dropship High-Ticket Products

If you have no time to read this now, download it as an eBook. Visit my FREEBIES PAGE to get it for free. Why do people buy stuff? As an entrepreneur, understanding the psychology of people is the foundation of your success. It helps you identify that sweet spot that triggers a site visitor to … Continue reading Psychology of an Online Shopper: 14 Reasons Why People Buy

If you have no time to read this now, download it as an eBook. Visit my FREEBIES PAGE to get it for free. Aaaah…product pricing. How much should I sell my products? Product pricing is not an easy task. If you sell it for too much, no one is going to buy. You sell it … Continue reading The Beginner’s Guide to e-Commerce Product Pricing

Back in 2004, I was blogging only because I needed an online journal. It was a blog where I shared random thoughts. At that time, I have never heard of niches nor a purpose. Today, things have changed. You blog today because of your specialization—because you want to provide help to people, and because you … Continue reading e-Commerce Blogging: How is B2B Different from B2C?

First of all, congratulations! If you have high traffic to your store, then you have just solved the first problem that e-commerce operators face—lack of traffic. If you have high traffic but no sales, I will share with you some of the most common reasons. These are: Visual BrandUser ExperienceCopywriting ContentStore CredibilityEase of Transaction Whether … Continue reading High Traffic But No Sales: Why?

All successful internet marketers advocate an email list. From Neil Patel to Jim Harmer to Ricky Kessler, all these guys believe that an email list is a must-have in your digital marketing campaign. But why? Today, we will attempt to uncover the benefits of building an email list, and help you really understand why you … Continue reading Why do you need an email list for blog and e-commerce?

After creating your store, the next challenge is making sales. While many factors can affect your conversion, such as marketing and SEO, one of the most impactful is your product page. The product page is where your customer decides whether to buy or not. Think of this as your shelf. The sad thing is that … Continue reading 5 Tips on How to Create Product Pages That Convert

This site contains affiliate links to products. We may receive a commission for purchases made through these links. All online entrepreneurs know that an email list is one of the most powerful things one can possess to increase engagement and sales. But why is it that no one is subscribing? Here are five reasons you … Continue reading No One is Subscribing to My Email List: Why?

This site contains affiliate links to products. We may receive a commission for purchases made through these links. Pinterest is no longer an online scrapbook. Today, it is a massive search engine, and the people behind it have changed its algorithm way back in 2016. Now, Pinterest is more likely to show pins that link … Continue reading How to Get Traffic from Pinterest to Your Online Store